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Video Studio

The Video Studio helps you plan YouTube content by organizing video concepts and generating AI-powered scripts.

Overview

Access Video Studio from the main navigation. The interface has two panels:

  • Left Panel: List of all video concepts
  • Right Panel: Editor for the selected concept

Creating a Video Concept

  1. Click the + button in the header
  2. A new "Untitled Video Concept" is created
  3. Fill in the details in the right panel

Concept Fields

FieldDescription
TitleVideo title (shows in YouTube)
SummaryWhat is this video about?
Target DurationPlanned video length (e.g., "10 mins")
Strategic RationaleWhy create this video? What goal does it serve?

Linking Campaigns

You can connect a video idea to an active marketing campaign:

  1. Use the Connect to Campaign dropdown in the editor.
  2. When creating a script, the AI will use the campaign's Brief and Goal to align the video content.
  3. This ensures your video supports your broader marketing objectives.

AI Script Generation

Once your concept is defined:

  1. Select the concept from the list
  2. Click Generate Script with AI
  3. AI creates a script outline based on:
    • Your video concept details
    • Your Brand Profile (tone, voice, audience)
  4. The script appears in the editor area

TIP

The more detail you provide in the Summary and Rationale, the better the generated script.

Editing Scripts

  • The script editor is a full-text area
  • Edit freely after generation
  • Changes save automatically

Managing Concepts

Status Indicators

  • Concept (yellow): Initial idea, no script yet
  • Scripted (green): AI has generated a script

Deleting Concepts

  1. Hover over a concept in the list
  2. Click the trash icon
  3. Confirm deletion

Best Practices

  1. Complete your Brand Profile first — AI uses it for script tone
  2. Be specific in summaries — Vague concepts produce generic scripts
  3. Set realistic durations — AI tailors script length accordingly
  4. Review and personalize — AI scripts are starting points, add your expertise

TendSocial Documentation