Campaigns

Campaigns are the planning container for social posts, blog drafts, and video scripts.

Route

• Primary: /campaigns

Screen Layout

The screen has two working columns:

1. Left column

• Create Campaign panel (manual or AI auto-plan)
• Campaign List (search, status/type filters, selection)

2. Right column (selected campaign workspace)

• Tabs: Details, Planning, Content, Performance

Create Campaign

Manual

1. Enter New campaign name.
2. Optionally add a brief.
3. Click New Campaign.

Auto-Plan with AI

1. Optionally add an auto-plan prompt.
2. Click Auto-Plan with AI.
3. The system creates the campaign and generates an initial plan.

Workspace Tabs

Details

• Name, goal, brief
• Start/end dates
• Status and campaign type
• Audience/messaging context fields
• Save/Revert controls with dirty-state indicator

Planning

• Chat-based planning assistant
• Generate structured plan from chat history

Content

• Lists campaign-linked content items
• Generate campaign content drafts
• Refresh content list

Performance

• Views, clicks, engagement rate
• Platform breakdown cards

Best Practices

• Finish Brand Identity first so defaults are meaningful.
• Keep campaign brief and goal specific before AI planning.
• Use status/type filters to keep active work visible.
• Use Save changes before switching context.